New Product Announcements

COUNTRY CHOICE ORGANIC LAUNCHES QUICK COOK STEEL CUT OATS...Steel Cut Oats Prepared in Five Minutes for 100 Percent Whole Grain Breakfast. Country Choice Organic recently introduced a certified organic Quick Cook Steel Cut Oats, offering consumers a fast, healthy and hearty way to start the day. Available in organic food aisles nationwide, Quick Cook Steel Cut Oats make steel cut oats accessible to families on the go. Prepared in about five minutes on the stovetop or in the microwave, oatmeal lovers can now enjoy the chewy, nutty flavor of steel cut oats every day. Country Choice Organic Quick Cook Steel Cut Oats are available in 24-ounce canisters at a suggested retail price of $3.79. Each 150-calorie serving is a good source of fiber, protein and iron and contains no trans fat.

Whole Wheat Whole Grain Hot Dog OneBun™ These all natural, whole grain hot dog buns are made with mild tasting whole grain white wheat flour and organic sour dough. Free of artificial preservatives and saturated fat, these hot dog buns are low in fat and offer 16g of whole grain per 50g serving, which also makes them a good source of dietary fibre. Great for hot dogs and sausages but versatile enough for soft tacos and omelettes, these buns can be enjoyed from breakfast and lunch to dinner and snacks! OneBuns are available in select stores in New York, New Jersey, Connecticut, Maine, Massachusetts and Rhode Island.

Whole Wheat Whole Grain 100 Calorie OneBun™ These all natural, whole grain 100 Calorie flat buns are made with mild tasting whole grain white wheat flour and organic sour dough for a tasty sandwich base. Free of artificial preservatives and saturated fat, these 100 Calorie buns are low in fat and offer 17g of whole grain per 40g serving, which also makes them a source of dietary fibre. Great for sandwiches, burgers, mini pizzas or a light snack, these versatile buns can be enjoyed at any meal occasion! OneBuns are available in select stores in New York, New Jersey, Connecticut, Maine, Massachusetts and Rhode Island.

Multi Grain Whole Grain Sandwich OneBun™ These all natural, whole grain sandwich buns are loaded with nine nutritious grains and crushed flax seeds for a hearty sandwich base. Free of artificial preservatives and saturated fat, these sandwich buns are low in fat and offer 35g of whole grain per 75g serving, which also makes them a good source of dietary fibre. Great for burgers, pizzas, paninis or your favorite sandwich combos, these sandwich buns are versatile and delicious from the first to last tasty bite! OneBuns are available in select stores in New York, New Jersey, Connecticut, Maine, Massachusetts and Rhode Island.

Dr. Kracker's Culinary Crisps feature pairings of some of our favorite foods-robust natural vegetables, herbs and spices, and intensely sun-ripened fruits. We mix them into our classic organic whole grain cracker base, season to perfection, then add a little extra-virgin olive oil for a lighter, crisper texture.

New UNCLE BEN’S® Boil-In-Bag Whole Grain Brown Rice provides an easy and nutritional choice for healthy family lifestyles with minimal cooking time and clean-up. It's a delicious way to support a healthy heart and a well-balanced meal plan, without sacrificing taste and convenience. With 100% whole grains, this product is naturally low in fat and high on taste, providing the full daily requirement of whole grains in just one serving (48g). For more about UNCLE BEN’S® Boil-In-Bag products, recipes, and nutritional information visit www.UncleBens.com. To get the inside scoop on new products, delicious rice recipes, nutrition tips, special offers and more, join Club UNCLE BEN’S®.

Kashi Co. has launched two new products that are the perfect answer for those looking for a nutritious start to their day or for a healthy snack on the go

New Honey Sunshine cereal is made with Kashi's seven whole grains and sesame blend and has 20 grams of whole grains per serving.

TLC Tasty Little Cereal Bars also feature Kashi’s signature seven whole grains and sesame blend and are available in three flavors: ripe strawberry, baked apple spice, and blackberry graham. The bars have 11 grams of whole grains, 3 grams of fiber and 2 grams of protein.

The products are available in grocery stores nationwide.

Introducing NEW Kashi™ 7 Whole Grain Pilaf side dishes. Each contains 46-61g of whole grains per serving plus 8g protein, 7g fiber, and 45% less sodium than the average for rice sides. Ready in just 60 seconds in the microwave, these all natural Pilafs are available in 3 flavors:

• Our Original: The perfect blend of Kashi® 7 Whole Grains & Sesame® with nothing added
• Moroccan Curry: An exotic coconut curry with currants, lentils, carrots & a hint of ginger
• Fiery Fiesta: A spicy fusion of roasted corn, black beans, red peppers & cilantro

Available beginning in July in natural food and grocery stores nation wide.

Introducing BGLife’s Heart Balance Cereal – a 100% whole grain golden barley flake cereal. Heart Balance is made from a barley variety naturally selected for its superior nutritional profile and high concentration of beta-glucan (soluble fiber). These golden flakes support healthy blood sugar, are proven to reduce cholesterol and promote healthy blood pressure – all risk factors associated with diabetes and heart disease. Just one serving of Heart Balance provides nearly 85% of recommended daily whole grains and 3 grams of beta-glucan soluble fiber. EAT YOUR BARLEY. Visit www.heartbalancecereal.com to kick off your day a healthy way!

Ambrosial Granola introduces three whole grain products, all Certified Organic (95%+): Venetian Vineyard Omega-3 Plus granola, Grecian Grove Antioxidant Blend granola, and Athenian Harvest Muesli Fiber Boost. Premium ingredients, innovative flavors and a cornucopia of fruits, nuts and seeds, bring the perfect balance between discriminating taste and superior nutritional qualities. No fat was added and only unrefined organic sweeteners carrying nutritional value (brown rice syrup, molasses, and honey) were used. All are rich in fiber from pure, minimally processed whole grains, Omega 3 fatty acids from flax seeds, walnuts and cashews, and loaded with antioxidant fruits such as cranberries, goji berries, apricots and raisins.

For a quick and easy meal or desktop dining at work, those with no time or cooking experience can use new MINUTE® Ready to Serve rice, ready in 60 seconds. MINUTE® Ready to Serve rice comes in five varieties, including whole grain Brown Rice, and each package contains two single-cup servings. It is fully cooked; there is nothing to add; and there is no clean up as the rice can be eaten directly from the cup. MINUTE® Ready to Serve Brown Rice is gluten-free, cholesterol-free and allows consumers to take advantage of the health benefits of brown rice and avoid the 45-minute cooking time brown rice usually requires. MINUTE® Ready to Serve Brown Rice is 100 percent whole grain and proudly carries the Whole Grains Council seal.

Doctor Kracker's Snack Chips are different. Very different. Packed with whole grains and organic ingredients, each Kracker delivers fiber, essential fatty acids, micronutrients and minerals. But the most amazing thing about them is how great they taste. Taste the toasty roasty pumpkin seeds mingling with the savory baked organic cheddar cheese. Crunch!

Doctor Kracker's Snack Chips are different. Very different. Packed with whole grains and organic ingredients, each Kracker delivers fiber, essential fatty acids, micronutrients and minerals. But the most amazing thing about them is how great they taste. Pumpkin and poopy seeds, whole millet grains, subtly sweet spelt flour baked together in small toasted rectangles. Crunch!

World of Grains™ Whole Grain Snacks - a new all natural, whole grain snack made with the Earth’s most wholesome ingredients - launches this month at Whole Foods Market stores in NY and NJ. Explore all five varieties of World of Grains™: Multigrain, Cranberry, Blueberry, Oatmeal Raisin and Apple Cinnamon flavors. World of Grains™ snacks have no artificial sweeteners, flavors or colors, but they are packed with delicious natural flavor. Each on-the-go serving of World of Grains™ offers a hearty mix of 10 natural grains; the natural fiber of 15 grams of whole grains; at least 90mg of heart-healthy omega-3’s from flaxseed; and less than 150 calories of wholesome satisfaction. Visit www.worldofgrains.com for store locations.

Country Home Bakers, Inc. has added White Wheat Hamburger, Hot Dog and Dinner Roll dough to their World of Grains line, so that in-store bakeries, restaurants and foodservice operations can offer healthier alternatives to summer barbecue classics. The new white wheat dough delivers a combination of great taste and flavor with 16g (a full serving!) of whole grain. These family-friendly rolls look and taste like traditional white rolls and still boast 51% whole grain. To meet these standards, Country Home Bakers, Inc. uses Ultragrain® Flour, the first all-natural, 100% whole-wheat flour to combine the nutritional benefits of whole grains with the taste, texture and appearance of mainstream white flour.

Sunnyland Mills is adding to its whole grain line by introducing Organic Kamut® Bulgur in #1 Fine Grind, #3 Coarse Grind and Whole Kernel Bulgur. The products cook like traditional bulgur but convey the rich, sweet and buttery flavor of Kamut® grain. Kamut® is higher in protein, amino acids, Vitamin E and selenium than common wheat. Kamut® Bulgur is a versatile whole grain which fits well in salads, soups, side dishes and center of the plate entrees. Available in 25 lb. bags and 2,000 lb. totes. For more information: www.sunnylandmills.com or contact Mike Orlando at 800-501-8017; mike@sunnylandmills.com.

The Nutrimill Grain Mill lets you mill grain into fresh nutritious flour quickly and easily, using a patented microburst technology. It has a 20-cup bowl capacity and surgical quality stainless-steel milling chamber. The Nutrimill has the world’s first variable high-speed milling motor with a precision grain-feed control that offers an unprecedented 400% range of grind adjustment with flour options from super-fine to coarse. The innovative cooling system keeps grain cool as it grinds, to protect the nutrients. Easy-grip handles and light weight make the Nutrimill easy to handle. The new design of the Nutrimill's impact chamber allows grain to be put into the hopper before it is turned on with no risk of plugging the mill.

Healthy Choice® All-Purpose Flour Blend T-1 with Ultragrain® bakes and tastes like white flour, but has nine grams per serving of whole grains, thanks to Ultragrain whole wheat flour. It works as a direct 1:1 replacement for white flour across all applications, so now bakers can bake the tasty foods their customers demand with the nutrition they also want. With Ultragrain in the mix, flour is rich in whole-grain nutrients, with higher levels of fiber, minerals, B vitamins, phytonutrients and antioxidants.

UNCLE BEN'S® offers three new READY WHOLE GRAIN MEDLEY™ products - Vegetable Harvest, Brown & Wild, and Santa Fe. Each pouch is made with 100% whole grains and natural flavors, and is ready to serve in just 90 seconds. Each cup serving contains about 3 servings of whole grains - meeting the daily USDA Dietary Guidelines recommendation. Vegetable Harvest is a delicious blend of brown rice, carrots, barley, bell pepper and lentils, seasoned with herbs and spices. Brown & Wild is a unique blend of brown rice, wild rice, and red rice; and Santa Fe blends brown rice, red and white wheat, black beans, corn, peppers, cilantro, and other seasonings. Visit www.unclebens.com for delicious recipes, nutrition tips, and special offers.

Gak’s Snacks has followed their award winning 100% whole grain frozen Organic Apple Coffee Cake (Editors’ Pick Best New Product 2006, Natural Progressive Grocer) with a new 100% whole grain frozen Organic Cranberry Coffee Cake. Perfect for the holidays, this hand-made cranberry coffee cake is moist and delicious. Made in a dedicated bakery, it is peanut free, tree nut free, egg free, dairy free, cholesterol free, and trans fat free. It is also certified vegan, kosher pareve, and USDA organic, so everyone at the festivities can enjoy it together. The cakes are “so good, you won’t believe what’s not in ‘em!” Cakes and other products can be ordered at www.gakssnacks.com or (800) 552-7172.